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Kathryn Mayer • Writing Out Loud

I write stuff down. writer • humorist • activist

This Sleigh Does Not Stop at Abercrombie

December 7, 2010 by Kate Mayer 27 Comments

Not spending my money at overpriced stores marketing teens
Not at Christmastime or anytime.

Since this working mom doesn’t have an exorbitant amount of discretionary income lying around the house, Santa won’t be shopping at Abercrombie this year. Or any year for that matter. Even if I had the bucks to do so.

I’m not giving my hard earned moola to any nasty, smelly, overpriced store that sells undisclosed products from behind dark, smelly mystery windows with axe-like fumes wafting into the mall and destroying my sinuses.
God, am I really that old?
Yes. Yes, I am.

I’m not walking into the dark cave to spend what I don’t have on things my under-aged, can’t drink, drive or vote yet kids shouldn’t wear. Yes, I’m the great censor. And don’t berate me with how cute this and that is. I don’t care. It smells like shit and makes my kids look like sluts.

Even if they save their own $ to buy the crap, I’m nixing that as well. Because teens choosing to spend their hard earned cash need to learn they can buy the same sleazy clothes at a much better price down the road. No high school or middle school daughter of mine is going to break the bank funding someone else’s college fund. And they tell me there is Abercrombie Junior? For aspiring overspenders still leaving teeth under a pillow? Is this for real?

Here it goes: I’m the mom and I said so.
Pay no attention to the naked boy billboard peeping through the louvered windows. Reeking of perfume. With pierced nipples. Okay, not sure about the pierced nipples but the whole advertising campaign makes me want to shower. Alone.
Regardless, Santa will not be delivering $100 jeans however cute the boy is selling them. If he is wearing jeans at all, which I’m pretty sure he’s not.
That doesn’t mean Santa doesn’t splurge; it just means his #1 elf – moí – decides which splurges end up under the tree. List or no list; naughty and nice doesn’t end with the children, it extends to the products and marketers and businesses as well.

Host eats crow after neighborhood party
Top 10 Items for Moms of a Certain Age

Comments

  1. dottie says

    December 7, 2010 at 12:55 pm

    add Hollister to your list.

    Reply
  2. Kathy (p/t writer, f/t mom) says

    December 7, 2010 at 2:23 pm

    will do!

    Reply
  3. vbjenn says

    December 7, 2010 at 2:31 pm

    Got it… no gift cards to those stores… Old Navy and H&M are okay though? What about Forever 21?

    Reply
  4. Robin says

    December 7, 2010 at 3:34 pm

    Not going inside Abercrombie. Or anywhere that’s smelly (unless it’s Yankee Candle) or clad with bad advertising.

    But I’m glad Christmas has Santa working on the inside all year. For an unforgettable Christmas morning intended to last for years to come….

    Reply
  5. bernthis says

    December 7, 2010 at 6:29 pm

    could not agree with you more. I was appalled when I saw they had a Jr. store. NO way is my kid wearing that crap.

    Reply
  6. Kathy (p/t writer, f/t mom) says

    December 7, 2010 at 6:35 pm

    My kids pick their own clothes, which leaves to massive eye-rolling from control freak moms. Okay with me, cuz I’m equally disgusted as they’re pimping out their school age kids to slutville.

    Reply
  7. sohini says

    December 7, 2010 at 8:02 pm

    Yeah, the smell. What is up with that? That too from a store that isn’t even all that open what with the uber-mysterious single entrance thing going…..can’t imagine how overpowering it is *inside* if the whiff outside is so strong!

    Reply
  8. Anonymous says

    December 7, 2010 at 9:28 pm

    what’s up with the naked guy in the window

    Reply
  9. Jennifer says

    December 8, 2010 at 5:04 am

    Can’t stand the store, don’t like supporting the hyper-sexualization of kids. Need my glasses to see in there cuz its too dark, which just makes me feel old.

    Having worked in retail many, many years ago for a popular teen oriented national store, I can assure you the mark up is out of this world! Teen and parent was getting hosed!

    Reply
  10. Kathy (p/t writer, f/t mom) says

    December 8, 2010 at 4:04 pm

    Saw once a focus group of teen girls could tell the clothing from the smell. That’s just creepy.

    Reply
  11. Nancy Crowley says

    December 8, 2010 at 6:07 pm

    i’m teaching my kids to be resourceful – you can find that stuff cheap at other places or at least take advantage of a great sale (online) – yes the place reeks and we don’t go there – my kids see me shopping at tjmaxx and any great sale – they know what quality looks like and feels like and they don’t have to pay a ridiculous sum to get it

    Reply
  12. infinitehaiku says

    December 8, 2010 at 9:58 pm

    Visiting from your post on Rants From Mommyland!

    Your comment, “It smells like shit and makes my kids look like sluts.” BWAAAHAAAAA!

    I think I might love you!
    –kate in Michigan

    Reply
  13. Kathy (p/t writer, f/t mom) says

    December 8, 2010 at 10:16 pm

    halloooo michigan! have you seen what walks out from the fogged storefront? Only stating the obvious.

    Reply
  14. LazyMom says

    December 8, 2010 at 11:09 pm

    Please….all the stores for tweens/teens have the girls dressed up as little tramps. And the Abercrombie brand I refuse to buy on principle after they put the preppy white kids out front working the floor and the minority kids in the back stacking the boxes. Over priced and racist–great combo

    Reply
  15. Kim Lucak says

    December 9, 2010 at 3:23 am

    Totally agree! No shopping at Abercrombie at our household…Merry Christmas & Happy New Year!

    Reply
  16. Anonymous says

    December 9, 2010 at 3:03 pm

    Absolutely agree with you, Kate! My son, now 19, made his own decision not to shop there because of the overpriced merchandise. Another gripe besides the smell: the incredibly loud music that renders me deaf after leaving the store…

    Reply
  17. Anonymous says

    December 13, 2010 at 2:32 pm

    This comment has been removed by a blog administrator.

    Reply
  18. Anonymous says

    December 13, 2010 at 5:15 pm

    This comment has been removed by a blog administrator.

    Reply
  19. Kathy (p/t writer, f/t mom) says

    December 13, 2010 at 6:52 pm

    Greeting Anonymi and a happy Ho Ho Ho to you! This is a humor piece, and it is linked to Feminste because I am a feminist, albeit a funny one, which may be an oxymoron in your vernacular, but not mine. MY sleigh is not stopping there, nor am I dressing or aiding to the dressing of those minors I am responsible for by financing such clothing and supporting such corporations. You girls, go right ahead! Happy day to you!

    Reply
  20. Anonymous says

    December 13, 2010 at 8:58 pm

    Your slut-shaming language is absolutely repulsive. How the hell do you call yourself a feminist and use specifically misogynist language?

    Your “it’s just humour!” bullshit doesn’t fly anymore than when sexist men use the same dusty old lines to excuse their misogyny.

    Abercrombie’s ads are creepy, but you’re no better.

    Reply
  21. MOLLYC says

    December 13, 2010 at 10:17 pm

    You seem to have stirred up a hornet’s nest! I feel strongly that there is nothing like a good old emotion blasting blog post to get the blood up! Say what you will, and let those who don’t like it move on to another blog. molly

    Reply
  22. Renee says

    December 14, 2010 at 2:13 am

    You go girl! It’s your opinion and you have the right to speak it.

    Reply
  23. irishtwinsmommababybook says

    December 16, 2010 at 7:55 pm

    A lot more people (the invisible ones- myself included!) have your back. People that write things like that– hide behind a computer and do it because of that.

    You go girl!

    Reply
  24. Kathy (p/t writer, f/t mom) says

    December 16, 2010 at 9:32 pm

    thx for the support peoples. SO very much appreciate the positive feedback, as sticks and stones and words due bruise the ego!

    Reply
  25. BeaDandelion says

    December 24, 2010 at 2:24 am

    Wow… I thought I was the only one. You know they only hire “attractive” people, and by attractive I mean anorexic trendsters crying out for attention. My therapist tells me not to be an enabler.

    Reply
  26. Kathy (p/t writer, f/t mom) says

    December 24, 2010 at 2:46 pm

    It’s the smell that keeps me from even entering the door. So I haven’t seen the attractive staff, only the posterboys. That’s enough for me!

    Reply

Trackbacks

  1. Trolls vs. Friends. Friends Win. - Kathryn Mayer says:
    February 3, 2015 at 3:28 am

    […] recently got slammed for my Abercrombie blog, for being “misogynist” and “slut-shaming little girls.” Ouch. Not exactly, […]

    Reply

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Kathryn Mayer

An irreverent storyteller with a foul mouth and big heart, Kathryn Mayer (aka Kathy and/or Kate) is a writer, humorist, and (former) activist writing out loud with humor and grace about little life moments with big ripples, including the space between parenting and aging parents, social issues, angsty reflections of midlife, and, sigh, gun humpers. Still. Sometimes a big deal, sometimes not Mayer is a national award-winning columnist, according to the National Society of Newspaper Columnists, and her essays have been recognized as Voice of … Read More Here...

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