My small-town paper ran an article on a local marketing firm celebrating 10 years of business. It’s a great little firm; all women, minority-owned, successful. In those 10 years, this woman started in her living room and now employs 4 other women, and perhaps, just maybe, me. I sent them a quick pitch letter, congratulating their 10 years of business, and saying coincidently, 10 years ago, I shelved mine to