I have a friend who’s an almost famous novelist and smarty-pants college professor. I always introduce her: “This is my friend Rachel, she’s a real writer.” She in turn, introduces me, “Here’s my friend Kate, she gets paid.”
This is what I get paid to do: copywriting, marketing, brand building, storytelling. Just the copy, nothin’ but the copy, or the entire project from concept creation, project management, through production.
I am a copywriter, content creator, idea maker, and most of all, storyteller. I tell the stories to create long-lasting relationships. When people feel connected to your business, they’ll return, and bring friends.
Connecting words to people, people to action. This is what I do.
What clients say:
“Kate is an absolute pleasure to work with. Over the years we’ve worked together at Dr. Kara Fitzgerald Llc, Kate has always brought good humour, tact and professionalism in every aspect of the business. Her editing & copywriting skills are not only exceptional – Kate also has the amazing ability to quickly grasp the brand’s tone of voice & spice up any copy to reel in the target audience. She’s a master at fostering partner relationships and as Sponsorship Director, Kate always managed to provide creative business-focused solutions that worked for both parties. Kate & I have worked on podcast, blog, newsletter & social content. She’s been a wonderful sounding board / proofreader & editor / business advisor on promotional copy & other marketing activities. Her skills extend well beyond the above, including an ability to maintain brand integrity, be the brand’s top ambassador and custodian.
Kate makes a tremendous contribution wherever she goes – I know she’s definitely helped me become a better marketeer!” ~ MIRANDA KUSI, CLINICAL NUTRITIONIST, FUNCTIONAL MEDICINE MARKETER
“I had the pleasure to work with and learn from Kate during her time as the sponsorship/partnership director and podcast producer for Dr Kara Fitzgerald Functional Medicine. As director of nutrition programs, we got to work closely to ensure scientific rigor, content value, and educational integrity across all channels including website, social, webinars, and podcasts. Kate proved herself to be a consummate professional – a clear and efficient team player, always ready to ensure partnerships are being managed effectively and with integrity. Thanks to Kate, we were able to execute and produce many innovative promotional efforts for the platform.
Kate’s strongest asset is her writing – she’s a master of clear and concise copywriting and editing. I relied on Kate to help me with websites, emails, landing pages, and social media – and she would consistently uplevel everything she got her hands on.
When combined with her ability to build relationships, communicate value, and maintain brand image and integrity – Kate has an incredible skill set making her a powerhouse on any marketing team.” ~ LARA ZAKARIA, PHARMD, CNS
“Kate managed our very active sponsorship program and produced our podcast, NEW FRONTIERS IN FUNCTIONAL MEDICINE. Both programs are involved and require broad skillsets. The sponsorship program includes fostering and managing relationships with the best businesses in the functional medicine space, ensuring delivery of the highest quality educational content beneficial to the DrKF platform, the sponsoring business, and most importantly- the professional accessing the content (webinars, podcasts, blogs, promo spots on podcasts). podcast production including outreach to guests, accessing books and research, supporting development of questions and topics, schedule coordination, transcription support, show notes development, promo content, and more. For both sponsorships and podcasts, the complex nature of these tasks requires a deep, broad skillset. For the last 6+ years, Kate has managed these effectively. Those she liaised with (sponsors, podcast guests, our team) hold her in high regard. We miss her!” ~ DR. KARA FITZGERALD
“Hired to build our social media presence and build targeted content, Kate quickly shared bigger and better ideas with the skill to execute them successfully. Her conscientious approach to branding, project management, social, and direct mail is incomparable, and her ability to connect with the customer is innate.” ~ Jill Merriam
“Kate has the unique ability to frame her individual experiences as a business professional, community leader, and mother in a way that universally connects to her listeners. The result is she inspires audience to take meaningful action on issues, locally, state wide, and federally.” ~ Lisa Fell Labella
Samples:
Click for a closer look.
“Kate is a highly creative, fast thinking and witty professional writer. She adds edge and depth to any project, and its always a smooth working experience. She’s our number one choice for any high-end writing project.” ~ Marina Merzel
Kate is a terrific writer and creative thinker. I highly recommend her for any copywriting, social media or creative project you may have. – Rocky Cipriano InSight Marketing